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Meet Alex & Lindsay

Our goal at Good Intent is to support your low waste lifestyle whether you’re just starting out, starting to get the hang of it, or already feeling like a low waste master. If you're curious who we are, we're Alex and Lindsay, the partners behind Good Intent.

We met through our husbands who were college roommates. Although we live a state apart, we still see each other regularly for National Parks road trips and backpacking adventures. We discovered a few years ago that the two of us have a shared interest in sustainable and ethical businesses, and when we realized that there was room to promote low waste living in our communities, it seemed like a gap that we were meant to fill.

We started Good Intent to demonstrate that low waste living is for everyone, regardless of your age, culture, or socioeconomic status. We want to expand the reach of low waste resources and make alternatives to single-use plastics and everyday disposables more accessible both geographically and economically. We want to show that reducing your personal trash output isn't just better for the environment, it's also a more practical and more fulfilling way of life. Read on for a little more about each of us.


Location/Neighborhood: Beaumont Village in NE Portland, Oregon

What first inspired you to pursue a low waste lifestyle?

My eyes were definitely opened after my dad took me to see An Inconvenient Truth back in the day, but I didn’t start to take a serious look at my daily habits aside from recycling until I first met my husband while we were working at a summer camp together. He was so intentional about his waste -- trying to use only one plate for every course of his meal and air drying his hands instead of using paper towels. He was a huge influence and got me to take a second look at a lot of the little bad habits I took for granted. Reading Eating Animals by Jonathan Safran Foer also enlightened me to the environmental impacts of consuming meat and animal products.

I’m a low waste rockstar at...

  • Carrying and using my reusable water bottle, tumbler, utensils, and tote almost every time I leave the house.

  • Supporting businesses with sustainable practices.

  • Using public transit for my commute and not driving too much.

  • Choosing products with plastic-free packaging including skincare, makeup, and food.

My top 3 waste weaknesses are...

  • Long showers

  • Frequent plane and car travel, about one trip per month

  • Always having the heater on full blast… like always

Current low waste goal:

Focusing on avoiding groceries with plastic packaging by prioritizing low waste and seasonal recipes. Also in the process of using up and purging items in my kitchen and bathroom with plastic packaging so I can replace with DIY and recyclable/reusable packaging. I also just decided I’m going to try to not buy any new clothes for the rest of 2019! (Thankfully, there are so many great consignment and vintage stores in Portland!) I have lots of goals…

Favorite sustainable brands:

What inspires you?

Businesses who put the greater good above profit, people who care a lot, and national parks that remind you of how much beauty and balance there is to fight for.

Favorite National Park:

Despite being the one who wrote this survey, I refuse to choose! Can I do a top 3? I say yes! Yosemite, Saguaro, and Canyonlands.


Location/Neighborhood: Grant Park in NE Portland, Oregon

What first inspired you to pursue a low waste lifestyle?

I was first exposed to low waste after reading Zero Waste Home and listening to Bea Johnson’s Ted Talk, but got serious about low waste living after reading The Life-Changing Magic of Tidying Up by Marie Kondo. After going through Konmari tidying (like the whole many-month, really intense version), I only want to bring things into my home that are totally necessary or that I love, and that doesn’t include packaging waste!

I’m a low waste rockstar at...

Recycling! I had the opportunity to take a tour of my municipality’s recycling facility and now have a pretty good handle on what is and isn’t recyclable, and what is technically recyclable but not very profitable so might actually get trashed. I’m pretty careful to look for packaging that I know definitely has a recycling market (when I can’t avoid packaging altogether, that is). Read a bit about what I learned here.

I have also been vegan for several years! Like Alex, I was inspired by the book Eating Animals by Jonathan Safran Foer.

My top 3 waste weaknesses are...

  • Tortilla chips
  • Tortillas
  • Taco shops

Current low waste goal:

Get takeout less to avoid food packaging, and remember to request no utensils or napkins when I do get takeout.

Favorite sustainable brands:

Ilia for the best makeup I’ve ever used (and it’s mostly plastic-free!), and Sabah for shoes made to last a lifetime by fairly paid artisans with by-product leather!

What inspires you?

Every news story about people doing kind things, and they almost always make me cry.

Favorite National Park:


Thanks for getting to know us. We'd like to hear more about YOUR low waste journey, so take our survey and connect with us on Instagram!


Sue Smith:

There is such a fine line when you are a real believer in something important— a line between wanting to just shout out to everyone how very important THIS IS and shouting so much that no one wants to listen to you at all so you say nothing!! Lindsay & Alex, you have both really rocked it when you have lived your lifestyle without shaming anyone around you! You are FAR beyond where I am now, but I want you to know that you have influenced me to do more & to do better. Thanks for being that influence in my life for good! March on!

Aug 23, 2019

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